the story of us


Vlad and Rachel met here in Chicago six years ago. They really got to know each other one fateful week when they baked a three-tier Little Mermaid themed cake for a mutual friend.


Vlad and Rachel met here in Chicago six years ago. They really got to know each other one fateful week when they baked a three-tier Little Mermaid themed cake for a mutual friend.


Just as the cake slowly evolved from soupy mush to a baked beauty , their relationship turned from friend zone to something dreams and fondant are made of (but, really, what is fondant made of? We never got that far.) In 2015, Vlad put a ring on it and they sealed the deal.


Vlad had told Rachel about wanting to do photography for years, and so Rachel surprised him with a nice Nikon camera as a wedding present. They first started practicing with the camera during their honeymoon in Maui, Hawaii, and then posted the photos online. One thing led to another, and within 6 months Vlad was doing photography full-time. About a year later, Rachel joined in full-time, and they've been working together ever since! The business name "Yofi" is Hebrew for beauty. Which was perfect, as they have such a passion for capturing the beauty of people and every day moments.


In August 2015, their lives changed forever when we adopted their fur-child (furst born?), Bo.


On February 4th, 2019 their lives AGAIN changed forever when they had their first baby girl, Olive. She is pride and joy and frustration and growth and healing and love. Their deepest hope and prayer for her is that she would be a peacemaker and known for her kindness. That she would always know that she is loved and never lose sight of what really matters in life.


Now, in 2020, they hope to have a life of even more love, more joy, more coffee, more dreams, more sleep (!), and many more memories captured for their family and yours.

Meet Vlad

enfj + enneagram 2

Every time I go visit my feisty babushka (that’s Russian for “grandma”), I sit down on her floral couch and she brings out the photo albums. Baby photos of me. Photos of the grandfather I was named after who passed away before I was born. Pictures of my other grandfather, Victor, who helped raise me and who taught me how to drive. Photos of my mom as a child and photos of her hugging me tightly. Photos of my mom before she passed away a few months before Rachel and I were married. Photos of my grandma dancing at my wedding. Photos of my grandma with Rachel and our pup, Bo, who she adores. And, now, photos of her with our baby girl Olive. These visits to my grandmother with these real, tangible, moments and memories mean everything to me. They are truly the reason I have such a passion for what I do. I am in photography because I love people and I love the moments people who love each other create together. There is nothing more beautiful than being able to gift forever moments to families so they can have their own floral couch memories with their loved ones, looking back through their family’s years.

I love coffee. No, like, really love coffee. In all forms (iced, hot, cake). At all times. For any and all reasons. I also love dogs. No, like, love dogs. People think I’m joking when I call Bo our firstborn, but I’m not! I finally got back his DNA test results and it turns out he’s a ShihPoo, which I find hilarious. And, speaking of hilarious, I adore Curb Your Enthusiasm. It’s pretty, pretty, pretty, pretty good. And Survivor! At some point during the very beginning of our marriage, Rachel and I started watching a season of Survivor (neither of us being into it before) and we got hooked. We’re not big TV people, but it’s one of the few shows we love watching together.

But, more than Survivor, or Curb, or, yes, even coffee, I really love God and I love my family. As hard as it is sometimes, I love being a husband. And, as hard as it is sometimes, I love being Daddy. I love how these roles have changed me, continue to change me, and who they are making me become.

Meet Rachel

infj + enneagram 1

Most of my life’s jobs and passions have revolved around two things – children and creating. From being a nanny, to an infant swim instructor, to children’s clubs and after-school programs, I’ve always loved working with kids. I also have an obsession with creating, perfecting, and working on projects that need “tweaking” (You’ve Got Mail, anyone?) From websites, to animation, to home decor.

When I don’t have a camera in hand, I love being with my family. I grew up in a family of six, and my siblings are truly some of my best friends. Marriage has a way of constantly growing, stretching, and challenging me, while also letting me hangout with my best friend all the time. I also really, really love being a mom. This little human we have made has already brought so much healing and love into my life and has taught me so much. Becoming a mom has rocked my world, and I just pray that I can stay humble and teachable as I carry on in this journey of parenthood that no one really prepares you for.

I love cooking, I love reading autobiographies and hearing people’s stories, and I love nerding out on anything psychology or enneagram related. But, really, my favorite way to relax at the end of a long day is reality tv with a glass of Prosecco in-hand. There’s just nothing like it.